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EA BRINGS FAMILY BOARD GAME FAVORITES TO THE WII AND
PLAYSTATION 2 WITH HASBRO FAMILY GAME NIGHT VIDEO GAME
With the HASBRO FAMILY GAME NIGHT digital experience, families can enjoy familiar classic
Hasbro board games or throw in a fun spin with new versions like CONNECT FOUR Power Chips,
BOGGLE Portal Cubes, Reverse YAHTZEE and BATTLESHIP Barrage – which add fresh dimensions
and challenges to these legendary favorites. Play with up to four people in YAHTZEE, BOGGLE,
SORRY! and SORRY! Sliders or up to two players in CONNECT FOUR and BATTLESHIP.
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GET THOSE THINKING CAPS READY - BRAIN QUEST® IS COMING FOR NINTENDO DS!
EA brings American's #1 bestselling educational series to the Nintendo DS™ handheld system this September, just in time for back-to-school! Brain Quest, the brand recognized by teachers, trusted by parents, and adored by kids is now interactive for today's tech savvy kids. In partnership with the series' publisher Workman Publishing Company, Inc., EA will release two Brain Quest games centered on the curriculum-based series: one for third and fourth graders, and another for fifth and sixth graders.
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MYSIMS BRINGS ALL THE FUN FROM THE HIT WII GAME, ALONG WITH NEW FEATURES, TO PC PLAYERS WORLDWIDE IN OCTOBER
REDWOOD CITY, CA — July 7, 2008 — The Sims™, an Electronic Arts Inc. (NASDAQ: ERTS) Label, today announced the first details for MySims™, made for the PC, coming to stores in October, 2008. MySims first launched on the Wii™ and Nintendo DS™ in Fall, 2007 and has been a worldwide hit embraced by players everywhere. Now the game makes its way to the PC with new online features and new characters. ...PDF
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EA AND HASBRO DELIVER AUTHENTIC SCRABBLE WEB FUN TO FACEBOOK PLATFORM AND POGO.COM
Redwood City, Calif. – July 7, 2008 – Sign in and start playing the most renowned word game, as Electronic Arts (NASDAQ: ERTS) and Hasbro Inc. (NYSE:HAS) deliver the latest in SCRABBLE games in the US and Canada on the Facebook® and online at Pogo.com™. EA’s first Hasbro-based Facebook application launches later this month and the Pogo.com SCRABBLE game is available now, extending the presence of EA SCRABBLE games across two new platforms in July. ...PDF
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 THE SIMS AND H&M® ANNOUNCE THE SIMS 2 H&M FASHION RUNWAY OUTFIT NOW AVAILABLE IN H&M STORES WORLDWIDE
REDWOOD CITY, CA and STOCKHOLM, SWEDEN — July 3, 2008 — The Sims, an Electronic Arts, Inc. (NASDAQ: ERTS) Label, and fashion retailer H&M® today announced details about an outfit designed by a player of The Sims 2 coming to H&M stores. The outfit will be available in nearly 1,000 H&M stores around the world. In countries beyond the US and Canada the outfit can be found starting July 6, 2008 and in North America starting July 31st, 2008. ... Assets - PDF
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EA SPORTS DELIVERS PLATFORM SPECIFIC EXPERIENCE FOR FIFA SOCCER 09
REDWOOD CITY, Calif. – July 1, 2008 – Electronic Arts Inc. (NASDAQ: ERTS) today revealed it has created platform specific experiences for its best-selling* FIFA Soccer 09 franchise from EA SPORTS™. FIFA Soccer 09 has been designed and customized to deliver a unique gameplay experience that takes advantage of the hardware specifications of each available platform— the PLAYSTATION®3 computer entertainment system, Xbox 360™ video game and entertainment system, Wii™ home video game system, PC, PlayStation®2 computer entertainment system, Nintendo DS™, PSP® (PlayStation®Portable) system and mobile—when it is released worldwide this autumn. ...PDF
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 THE SIMS 2 STORE, ALL-NEW ONLINE SHOPPING
DESTINATION FOR YOUR SIMS, GOES LIVE TODAY
REDWOOD CITY, CA. – June 30, 2008 –The Sims™, an Electronic Arts Inc. (NASDAQ: ERTS) Label, today announced that The Sims2 Store is live at www.thesims2store.com for online shoppers in the US and Canada. This new online shopping destination from The Sims Label enables players of The Sims 2 to choose from a range of thousands of items for their Sims. Select from fashions, furnishings, décor, entertainment, home office items, and more – easily, instantly and with peace-of-mind! By registering at www.thesims2store.com, players are able to browse, purchase and download new items directly into their The Sims 2 games, which they must have already purchased and installed. In celebration of the opening, all new registrants to The Sims 2 Store receive six free items for download as a special thank you! ... Screens / Logo - PDF
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© 2008 Electronic Arts Inc. All rights reserved.
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